BORN IN THE FIREHOUSE. BUILT TO PROTECT.
Our journey began around a firehouse kitchen table, where we read an article by Diane Cotter that changed everything. It revealed a hidden danger in our turnout gear—chemicals like PFAS that could be harming our health. That moment sparked a mission: to uncover the truth and create safer, better gear for those who risk everything.
We Learned the Hard Way—So You Don’t Have To
Our story is personal. Over the past few years, both of us have faced serious medical issues—directly linked to toxic chemicals and PFAS found in our clothing and gear. As firefighters, we thought we were protected. But the more we researched, the more we uncovered the truth: the very fabrics designed to keep us safe were silently harming us.
We joined working groups, sat on safety committees, and dug deep into the science. What we found was alarming—station wear, turnout gear, and even off-duty clothing from the last 17 years carried dangerous chemicals that disrupt hormones, accumulate in the body, and increase long-term health risks.
So we created a solution.
Armadillo Woolery was born from four years of relentless research, testing, and advocacy. Our mission is simple: to offer truly safe, PFAS-Free station wear and everyday clothing that protects your health—inside and out.
We’re not just another clothing company. We’re firefighters, survivors, and protectors—just like you.
